Best Business Benefits of Drupal 8

Posted by Stacey Talieres

durupal8

Good things take time and this especially holds true in the case of Drupal 8! With Drupal being around for over 15 years and Drupal 8 in development since 2011, it has been almost 5 years in the making.

Why did it take so long? The primary reason being that it has completely been redeveloped. Drupal has always been powerful but it was often deemed less user-friendly, until the release of Drupal 8 which has completely changed that. UsingSymfonyas PHP framework, the system has become less complex and has loads of features which makes it more flexible, scalable, responsive, and user friendly. Read More

blog-feature-imagesHow much does website speed matter?

Well, to Amazon, it matters to the tune of $1.6 billion.

That’s how much they’d lose if their website slowed down by just one second. Make no mistake, the speed of your website has a direct impact on your business.

Scary isn’t it?

Website speed is major obsession of mine. I believe that load speed is the foundation of any good website, therefore making it the foundation of any good business.

If your site is slow, it’s holding you back.

1. Sales and conversions

Let’s start with the headline figures. Read More

Why-WordPress-Is-the-Best-Choice-for-Non-Technical-Business-OwnersCascade Style Sheets… server side scripting… security audits… code revision, are these tech terms going right above your head? Does it kind of feel as though your playing Pictionary with your tech team and the picture they’re drawing is being interpreted completely different then originally intended, which ultimately continues until one of you calls it quits?  Does the excessive cost of your web developer keep you up at night? After this long up hill battle you finally conclude that the only way to possibly execute your idea is to learn how to code yourself. Read More

Build-a-WordPress-Web-Application-using-WAMPWordPress has changed the game of how websites are built. Originally referred to as just software for blogs, WordPress has earned its reputation as the undisputed star of cyberspace. WordPress is increasingly being recognized as a perfect way to run your website or blog and in some cases a combination of the two. With hundreds and thousands of available themes and plugins, the sky is the limit for you! The best part is that it doesn’t require a ton of technical skills to set it up. Installation or setting up local environment or localhost help you speed up your development process and you can test and try themes and plugins and do a lot more before making it live. Read More

Benefits-of-using-Managed-WordPress-Hosting

Benefits of using Managed WordPress Hosting
Offering limitless possibilities, WordPress is a resourceful CMS, packed with great features providing an amazing user experience. Hosting over 70 million websites and powering over 25 percentage of Internet, WordPress is undeniably a fan favorite. However, like it is the case with everything else, you have to take the bitter with the better! With the multitude of benefits that WordPress offers, it is not immune to some side effects. One of the most serious drawbacks of WordPress is that your website is exposed to security vulnerabilities. Read More

Domain Naming Tips

Posted by Stacey Talieres

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Deciding on a Domain Name is similar to picking a Company Name. You should put a lot of thought and research into choosing the Domain Name, as it is how you will be identified on the internet. Below are some things to consider when choosing a Domain Name.
1. Easy To Type

  1. If a domain name is difficult to type correctly you will loose a good amount of branding and marketing value.
  2. Avoid domain names that are too long.
  3. Avoid domain names that use uncommon or difficult-to-spell words.
  4. Avoid domain names that use slang such as ‘u’ instead of ‘you’.
Read More

Why-segregating-your-domains-is-a-good-choice

Having a website gives you a sense of ownership much like owning your house after you have made the final payment on your mortgage. Like most things in life a website entails hard work and requires time effort and lots of patience.  Most people often begin with one website and depending upon how that goes they often begin to develop a portfolio much like any valued asset. As your portfolio grows the amount of space needed to support it will expand accordingly.  So generally our thought process as humans would be to link our accounts in an effort to ensure efficiency, however in this particular instance this doesn’t hold true.  Read More

How to Enable Sales with Content Marketing

Posted by Stacey Talieres

How-to-Enable-Sales-with-Content-MarketingWe live in a buyer’s world. Period. Long gone are the days when you could just advertise at many random digital avenues and expect a steady stream of click through rates to your website. Today’s consumers have changed. They tend to block out the advertisements, look beyond the logos, overlook the seemingly innocuous promotions and wouldn’t sign-up for newsletters. They need the information when they want it, in the format that they want it. They have access to mobile and prefer to gather information on their own rather than being force-fed it. Read More

Ways-to-Reduce-the-Bounce-Rate-on-Your-WebsiteImagine an upscale shop with all the latest designer wear, swanky accessories, and fancy outlet. Now,  you would envision people flocking to the store and the queue to be as long as a mile. But sadly for the  owners, people come to the store, browse around and just leave in a few minutes. Now, imagine this in an online setting. You have the best website with amazing design and superior content. People come to your website but leave quickly. This is what is called as ‘Bounce rate’. According to Google Analytics, “Bounce Rate is the percentage of single-page sessions (i.e. Read More