How to Choose a Page Builder for Your WordPress Site

By on December 24th, 2019

Gutenberg is a WordPress Block Editor used to speed up the content creation process by offering some pre-built elements that you can use to design content. It is simple, streamlined, and can be used to create blogs and other small projects. There are a lot of other page builders that you can use. So, it is always necessary to choose a page builder as per your requirements. These points will help you choose a page builder for WordPress according to your needs.

Determine Your Needs

The basic level feature provided by any page builders is a drag-and-drop interface. By using this interface, you can place pre-built elements on the page and arrange them according to your likes. Before considering a page builder, it is always necessary to determine your needs by asking some questions.

1) Do you need a visual interface?

Some page builders display the front-end look of the content to the customer, whereas others provide a more abstract interface without any visual preview.

2) Do you need your design to be flexible?

If you are trying to build a traditional website, then you need only less control over the layout. But if you want to build a customized site, then you need to have full control over the layout.

3) On which part of the website, you need the page builder?

There are options to specially design headers, footers, and custom post types using a page builder.

4) What special features do you need on your website?

If you choose page builders with unique features such as Call To Action (CTA) button, Contact forms, etc., then there is no need to install additional plugins.

5) Will you be using the page builder on single or multiple projects?

As a developer or web designer, it is always essential to have a page builder with many features so that you can create multiple unique sites. But if you are trying to create a business website, then you can choose the page builder which strongly matches your needs.

Consider the Budget

While deciding which page builder to be selected, it is always necessary to decide the budget. Whereas, it is essential to invest in premium themes and plugins if you need it. Most of the page builders work on the “freemium” model. The freemium model means there is a basic version for the page builder with a few core features and the full premium version with all the whistles and bells.

The free version provides some basic modules and the drag-and-drop interface to work. On the other hand, the premium version provides many modules along with the pre-built templates and also some advanced features to import/export custom templates. So, it is recommended to select the version according to your website requirements.

Explore your Options

WordPress Plugin Directory and Code Canyon recommends plenty of free and premium page builders list, along with the helpful information required for the selection. While you are exploring the different page builders, you need to keep the following criteria in mind:

  1. Feature Set: Check if the page builder provides all the features and functionality you need.
  2. Ease of Use: Always use an intuitive and user-friendly interface, at least the one you can understand and work with.
  3. User Reviews: Always check user rating for the plugin.
  4. Compatibility and Support: Always choose a page builder which is up-to-date and provide support option.
  5. Add-ons and Extensions: Check if you can download or purchase add-ons and extensions for your page builder.

Best Drag-And-Drop WordPress Page Builders:

Some of the commonly used drag-and-drop WordPress page builders are:

  1. Beaver Builders
  2. Divi
  3. Elementor
  4. Visual Composer Website Builders


1) Beaver Builder

Beaver Builder is a premium drag-and-drop WordPress page builder plugin. This tool is one of the best page builder plugin available in the market. It comes with a built-in onboard tour video to familiarize with their interface, and it is swift and beginner-friendly. It provides a live drag-and-drop interface with over 30 finely designed templates. This tool also includes modules such as sliders, carousels, backgrounds, content blocks, buttons, etc.

2) Divi

This plugin is straightforward to use and comes with 20+ layouts/templates for different kinds of websites. The Divi Builder is a visual drag-and-drop WordPress page builder. The vital feature of Divi is that it provides a real-time preview of all the changes. It comes with 46 content modules that can be used in any part of the layout. Divi is mainly used to create custom sites, and you can save these designs for later use. Divi also provides a feature to export a layout from installation to another. The Divi Builder plugin is the backbone of the Divi theme, but it works perfectly with any other WordPress theme.

3) Elementor

Similar to that of Divi Builder, Elementor is also a live page builder plugin. The real-time preview feature of Elementor is that you can see the changes live as you edit it with Elementor. You can create sections for the content and select the number of columns for each section. By using Elementor, you can drag and drop widgets from the left panel to your section. Elementor comes with the primary image and text widgets to advanced accordions, sliders, testimonials, social media, tabs, icons, etc. Each of these widgets has its settings. You can add other widgets to Elementor using WordPress plugins. It also comes with many ready-to-use templates.

4) Visual Composer Website Builder

Visual Composer Website Builder helps you to create custom website layouts, and it is user-friendly and fast. The Visual Composer Website Builder offers a simple drag-and-drop builder, professional templates, out of box content elements, and a host of powerful features to make a website. It provides a real front-end editing experience as similar to Divi and Beaver Builder. The main advantage of this is that it allows you to edit your logo, menus, headers, footers, sidebars, etc. This tool is one of the reasons why it is called a website builder instead of the page builder.

Virtual Composer Website Builder helps to customize the appearance of any elements on your page. It comes with a wide range of background options and also flexible rows and columns for creating grid layouts on your website. It is compatible with WordPress themes. This tool allows you to switch your themes without losing custom layouts. Visual Composer Website Builder also supports the new Gutenberg editor, Google Fonts, and Yoast SEO. This tool is mainly designed for professionals, as it remembers your color choices and allows you to use the same color palette throughout the design easily.


So, I hope this article was informative for you. If you have any questions regarding this topic, please use the comment section given below. We will get back to you with answers or help as soon as possible.

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